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Thursday, September 29, 2011

In the News

I forgot to post this back in August... Manager Joe Hare makes PennLive:
DC applies major makeover to their comics

“We have to share this stuff,” Hare said. “We have to understand that if we want other generations to care about Superman and Batman they have to take on a new life every once in awhile or it’s going to die.”
Read the entire article HERE!



At 9/30/2011 8:39 AM, Blogger Edward said...

That was an interesting article that I had missed when it first came out (and I usually keep an eye on PennLive). While a variety of reactions to something like this is to be expected (and makes for a better article, from the reporter's perspective), I never did understand when retailers "poo poo" something like this. Sure, we all have our own personal opinions on the matter, but it seems to me that retailers have as much on the line with this reboot as DC does (OK, maybe not quite as much, but the risks aren't insubstantial). I think Joe & co. always had the right attitude with this relaunch - let's get behind it and see what happens, and certainly let's not be negative right out of the gate. I'm perplexed as to why our friend Bob from Cosmic seems to be down on the idea - hey, this is going to represent about about 30-40% of your sellable merchandise for the forseeable future - how about trying to, you know, SELL the stuff and not put doubts into the minds of your potential customers.

Of course, I'm sure Bob said a lot more that wasn't included in the article, so maybe it's a little out-of-context, but I would think retailers would want to be careful to be as positive about this as they could be - especially when your getting what amounts to some free advertisement out of it through the local press.

Of course, we don't want our retailers losing credibility by praising stuff that's obviously bad. That's why I hereby exempt Hawk & Dove from my comments above. Anything produced by Rob Liefeld is automatically fair game for criticism, no matter what the situation.

Carry on good folks.


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